Seth Aaron (Saturday Oct. 9, 2010)
Seth Aaron’s collection was the final act of the night and the most anticipated debut for all of Portland Fashion Week. As the winner of Project Runway, Seth is known for pushing the limits of design with his edgy, punk-rock aesthetic, tailored details and fearless use of texture.

(Photo © Ed Kavishe/fashionwirepress.com )
For the very first time “Solar is the new black”, his solar panel inspired line was revealed on the runway at Portland Fashion Week last night. Mind-blowing is an understatement to describe what walked down the runway last night.

(Photo © Ed Kavishe/fashionwirepress.com )
It was a lovely collection of demanding silhouettes and otherworldly shapes with a perfectly balanced juxtaposition of soft, fluffy and nice to hard, angular and calculated.

(Photo © Ed Kavishe/fashionwirepress.com )
With some outfits, I caught myself feeling pleasantly surprised when the model turned around on the runway.
There was more to look at on the back that sort of wrapped the futuristic garments all up into one shiny little gift for my eyes.

Solar is, truly, the new black with Seth Aaron’s amazing avant-garde collection. And how lucky is Portland to have him so close to us as a native of Vancouver, Washington?

The head pieces reminded me of something I’ve seen Lady Gaga wear, with an alien-like vibe to them. The way the light was hitting the shiny material was also stunning.
(Photo © Ed Kavishe/fashionwirepress.com )
A hotbed of technology and finely tailored, otherwordly shapes was the finale of this collection. I could almost feel the electricity running through the solar-panel inspired little black dress.

(Photo © Ed Kavishe/fashionwirepress.com )
Click here to see the full collection from last night!
See you tonight for one last round of PFW 2010. Tonight’s runway show will feature Amelia Toro, Ethos Paris, Souchi, Lenzanita, and Pendleton.
-Samantha
Models in the 2010 Portland Fashion Week in just 9 days will walk on SolarWorld’s chic, black solar panel runway. Solarworld and Portland Fashion Week, together, are breaking new ground on sustainable development of two of the world’s biggest industries – fashion and energy.
But it doesn’t stop there!
A portion of all ticket sales will be donated to help Portland-area schools teach or install solar power systems in a partnership between Portland Fashion Week and SolarWorld USA. You can add a donation to help reach more schools and children. Solar projects on schools served by Portland General Electric will also be eligible for cash incentives from the Energy Trust of Oregon.
With everything from world-famous designers, local high-fashion luminaries, commercial, artisan & emerging talent, and un-rivaled production, we hope you’ll join us for the best Portland Fashion Week yet.
-Samantha
Seth Aaron to appear on Koin 6 again

Hey everyone, get this:
Seth Aaron will once again be featured in a Koin 6 segment TOMORROW at 4pm. As you may already know, Seth collaborated with our sponsor —and creator of the all black solar panel runway, SolarWorld to design a solar-panel inspired collection for the first time. Make sure you tune in to KOIN 6 News for the fashion segment airing at 4pm. Most importantly, the full collection will be debut on our runway in just a little over a week! Seth Aaron, along with two other Project Runway alumni (Jay Sario and Jonathan Joseph Peters) will be at at Portland Fashion Week on Saturday, October 9th. Don’t miss out!!
Be sure to tune in for the program on Koin 6. And if you have to miss it, no worries! We will post up the video here once it’s available.
-Samantha
And the countdown begins…
We can’t even believe how fast time has flown by. Nevertheless, PFW is going to work hard until the very end (and even after) to make this season an event to remember.
PFW is so excited about being the host of the world’s first all-black solar panel runway created by SolarWorld. PFW is even more thrilled to finally reveal it October 6th, only 15 days away!

Photo: Quavondo
Another fantastic happening that can’t be missed is Seth Aaron and his solar-inspired collection hitting the runway on October 9th!!
See Portland. Moving. Fashion. Forward. by buying your tickets now!
-Samantha

